To some, Google AdWords is a complicated pay per click search advertising method that requires some monitoring and certain keyword and placement task to make your ads optimized for the best possible conversion rates. It's similar to placing ads in the newspaper, except you have to make the effort to monitor everything daily and at times weekly. 

Now we have Google AdWords Express, a faster, easier, dummy safe way to reach customers on search results with little effort. If you don't have a website but want to take advantage of the Internet on the search engine giant, then Express is the place for you. All you need is a Google Place business listing. Google Places is a FREE online business profile registration that includes your hours, images, website, coupons, map, ratings and now Adwords Express. When using this Express account, Google will add the best keywords and placement for you. They do this because these ads target only LOCAL consumers around your business. This Express advertising allows you to be found over non local business outside the area. This gives you the Local Advantage. These ads cost similar to Adwords and you will still need to set a bid limit per day, or maximum amount. 

I highly suggest local businesses to give this a try. Specifically services, restaurants, classes, workshops and other advertising specific ads.

We offer new subscribers FREE Google Adwords & AdWords Express Coupons if you're interested in trying with no risk or payment required subscribe to my blog and get a Free $100 or $105 coupon code.

Google powers the Internet!

After trying so long to let go of my frustration with print media that has done nothing for me in the past, I have jumped back onto the bandwagon to give it a try. Did I lose you already? Well if not, consider my ventures and what I have done to experiment with my business. This comes after reading many articles from other blog posts about how print advertising is dead.

First off, no (oops) print media can truly get you a reliable conversion rate. You would have to ask every customer that visits how they found your business and hope your employees didn't forget to ask customers as they come in. Even then there's no guarantee this will work. So spending possibly hundreds in print media like newspapers, magazines and postcards could end up busting the ROI goal as planned.

(oops) One print media never to ignore is "Event Marketing". This important media uses location or personal face to face handout interaction where you communicate the event to reach your goal. By far this is one important example as to using print media effectively.